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Learn the Leading Strategy Development Methodology


Our mission is to provide the leading methodology for collaborative strategy development, the ThinkPoints web tool to track progress, and enable our clients so they can focus their efforts, align their organizations, and accomplish good things. The methodology is intuitive and adaptable to a wide array of strategy needs. It is also easily deployable so your organization is engaged in delivering the results you're looking for.

Here's how it works, starting with Strategic Intent...


The first step in developing any new strategy is to define your intent. This is a general statement of your objective and where you want to go: the problem to solve, challenge to be met, or opportunity to be captured. The strategic intent sets the scope and tone for the strategy.

For Example:

  • Provide leaders in any industry or non-profit organization of any size with a methodology to focus, align and engage their organizations to accomplish good things.


The current situation provides relevant facts about where you are today with respect to your strategic intent. Results of situation analyses are posted in headline form and supported by facts and data.


  • Leaders face challenges today that require new levels of strategic thinking.

Strategic Issues

These are relevant key issues that surfaced during development of the situation analysis and need to be addressed otherwise they will lower the probability of success.


  • There are chronic issues surrounding the strategy process.


These are the one or two relevant insights that surface during the situation analysis that can be leveraged in the strategy because they will increase the probability of success.


  • If you overcome the process issues, most leaders are excited about strategy.


These are the specific measures that tell you if you are being successful in achieving your intent. The are specific, measurable, achievable, relevant and timed.


  • Enable 10,000 new strategies in businesses and non-profits so they accomplish good things.


  • For all types of strategy needs...


The strategies are the specifically chosen bodies of work that have to be successfully performed to achieve one or more of the objectives.


  1. Enable organizations with the leading methodology for collaborative strategy development.
  2. Provide the exclusive ThinkPoints web app for development, tracking and execution.
  3. Make it intuitive, adaptable, deployable and available in a one-day strategy development session.
  4. Support it with ongoing coaching for strategy leaders and quarterly follow up sessions tailored to individual needs.
  5. Celebrate our clients' success!

Your Tactics

Tactics are the specific actions taken to accomplish the work of the strategy.

Here are tactics for you to consider now!

  1. Contact ThinkWay today to arrange a briefing or get on the calendar for a one-day session.
  2. Read "8 Benefits of the ThinkPoints® Strategy Canvas".
  3. Read "8 Benefits of the ThinkPoints® web app".
  4. Use ThinkWay today for your strategy challenge.

© 2015 ThinkWay® Strategies. All Rights Reserved.